Dassai MOON, the world's first sake will be brewed in outer space, is now available at Isetan Shinjuku store. Reservations start at 110 million yen.

Isetan Shinjuku presents a new Japanese cultural experience, the "JAPAN SENSES" campaign.

"Wood and lacquerware" that embodies the aesthetic sense of the maker, explored at Shinjuku Isetan's "Isetan Wood Path, Lacquer Path" event

Film director Naomi Kawase has shot a new film on the theme of "reincarnation," dedicated to Kasuga Taisha Shrine in her hometown of Nara.

A three-day Bon Odori night on the rooftop of Shinjuku Isetan! Produced by Keita Maruyama and others, with guests including Maki Nomiya and Ken Yokoyama

Isetan Mitsukoshi's craftsmanship, born in the Setouchi region, the holy land of denim -- Part 2 [JAPAN SENSES ~find, SETOUCHI BLUE~]

Isetan Mitsukoshi's craftsmanship, born in the Setouchi region, the holy land of denim -- Part 1/2 [JAPAN SENSES ~find, SETOUCHI BLUE~]

Isetan Shinjuku holds "BONSAI Event" combining bonsai and interior design, proposing "a new Japanese interior design"

Mitsukoshi Isetan has been using "this is Japan" since 2015. Sara Kunikida is the icon.

Vivid Japanese beauty arrives at Isetan. A limited-time store opens, woven by connections

A tour of the Tomioka Silk Mill, a World Heritage Site. Discover why it should be passed on to future generations [Part 2]

A tour of the Tomioka Silk Mill, a World Heritage Site. Discover why it should be passed on to future generations [Part 1]

Shinjuku Isetan sells Edo Bingata goods created by the sixth generation of intangible cultural property

Shinjuku Isetan proposes "Banshu abacus" as an auspicious "baby gift" that fosters logical thinking

Eyeglasses by Ferrari designer Ken Okuyama now available at Shinjuku Isetan

Keita Maruyama event held at Shinjuku Isetan, tea party and party in person